Sunday, October 28, 2012

Education – What are we doing wrong?


What is the purpose of an education? I have always loved asking provoking questions in class. I remember last year asking all my classes, “How many of you would like to be farmers?” In a class of 120 students, there were a few embarrassed laughs, looks of incredulity and finally…one sheepish voice says “We are management students – why would we be farmers?”

So why would are our future generation aspire to be farmers? Especially as we know there is a rash migration to urban spaces teetering on the brink of exploding. According to the UN World Food Program, 870 million people do not have enough to eat and 98 percent of them live in developing countries. Take for example Africa. As we see more urban migration, basic staples like maize, rice and wheat need to be brought in from outside the continent, overcoming large trade barriers. The cost is above US$20 billion pa—and what is more scary is that demand is projected to double by 2020 (World Bank, 2012). Urban farming (urban agriculture) could be one smart method.

Keep in mind that by 2015, the size for the global organic food and beverage market is expected to touch $104.5 billion (Markets and Markets) and this is despite the fact The American Academy of Pediatrics is unsure of the benefits of organics. GCC is buying vast tracks of farm land in Africa and for food security. We are seeing a global shift in dietary habits (more meat, diary, more expensive foods, and processed foods)! Waste management, sustainable food management and crisis management are important topics in this area. Did you know that 3/4ths of world food sales are processed foods and the largest manufacturers hold over a third of the global market (Alfranca, Rama and Tunzelmann 2003) [1]? Did you know a study in 2008 found out that over 50% of water and 30% of food was wasted? This was a study authored by Stockholm International Water Institute, the UN Food and Agriculture Organization, and the International Water Management Institute. I am not even going to touch on technology, security and environment management for this area. But if the importance of farming is not realized – then how will we “manage”? Even worse – why should an education system teach our young to look down on any profession?

So getting back to my original question – the purpose of education is to educate. According to its Latin roots, it means to a breeding, a bringing up, a rearing and the purpose is to lead forth,  take out;  raise up, erect.  When we educate – we need to train our students to lead – to come out with ideas, opinions and follow them through. I am worried we are getting so “bookish” and tied down to curriculum that is at least 20 years out of date that we are missing the world turn! I am not the only one – Sir Ken Robinson talks about how schools kill creativity (TED, 2006; RSA 2012). I think we need to redefine education and see how much policy, accreditation and ranking lists should influence choice of schools and universities.



[1] Alfranca O, Rama R, Tunzelmann N (2003) Technological fields and concentration of innovation among food and beverage multinationals. International Food and Agribusiness Management Review 5.

Thursday, October 25, 2012


Social Media – Managing your Public Profile

We have heard enough about Facebook and privacy settings but a recent run-in with Kevin Pietersen made me think what are we doing about educating employees about what is OK and not OK with respect to social media? When are personal opinions no longer personal and liable because they have become public? While I think it takes a tremendous amount of courage to embrace social media for the older people – it takes more foresight to know when to stop or where to stop!

Lewis Hamilton (@LewisHamilton), the 2008 F1 World Champion recently managed to get into a “twitterscopic” scandal when he accused his team mate Jenson Button of “unfollowing” him when Button never followed him in the first place! Hamilton has over 1.1 million followers. This was after he disclosed data on qualifying lap times that was thought to be confidential at the Belgian Grand Prix last month!

Kevin Pietersen (@kevinpp24), has close to 785,000 followers and was a pioneer in social media when he used twitter way back in 2004. He was named England Twitter Captain in 2008! The South African born, English cricket player was subjected to tremendous scrutiny and every “unfollowing” of a celebrity was subject to debate (isn’t it personal choice?). Kevin is media savvy, having trademarked his initials  KP™, uses Youtube and Facebook but still social media opens the door to challenges. His tweet on Nick Knight earned him a fine of  £2,500 by the England and Wales Cricket Board (ECB). He then also had to deal with a “parody” or “Spoof” twitter account (@kevpietersen24) which had up to 11000 followers! He was nearly dropped from the English team for his text comments to the South African players which allegedly made some "derogatory" references to then England captain Andrew Strauss. Yet we know from marketing – controversy brings in more followers!
Or take the case of Amanda Todd, a 15 year old Canadian girl who was cyber-bullied. She put a 9 minute video of her story on youtube using flashcards and died less than a month later on October 10, 2012 (http://www.youtube.com/watch?v=IyHX7wMJBY0)

I guess all this really raises several questions. (1) Social media is public space even if you are putting personal accounts and opinions – how can you protect yourself? (2) Privacy is actually your right but when you go online to social media – you give it away – are we aware of this? (3) For corporations, how are they managing the challenges of educating employees on acceptable and unacceptable social media behavior? Is it in their contracts? Since Social media is evolving – what training is given? (4) How is Education making our kids more savvy as to what they should and should not disclose? (5)What opportunities lie for activists in making the social media sphere more safe?